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7 Strategies for Optimizing App Monetization Without Hurting UX

Ian Newfeld on June 23, 2025

Is your app looking to drive revenue and engagement? It may be time to rethink your mobile app revenue strategies.

A Guide to ARPU: The App World’s Most Underrated Revenue Metric

Ian Newfeld on June 20, 2025

When you’re calculating your app’s revenue, are you focusing on ARPU? This blog breaks down why you should.

What are the Most Important App Monetization Benchmarks for 2025?

Ian Newfeld on June 6, 2025

Do you want to get a better picture for how your app is performing in your vertical? This blog explains why monetization benchmarks are critical.

Is Your App’s Monetization Stack Working? Here’s What to Improve

Ian Newfeld on May 22, 2025

When you’re calculating your app’s revenue, are you focusing on ARPU? This blog breaks down why you should.

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